Employees are Digging in to Keep Working Remotely
With much of the population now vaccinated, employers are pushing for their workers to return to the office. Employees have different plans.
In the early months of 2020, countless companies across the globe were faced with a dilemma.
As it became clear that gatherings of people were spreading the novel coronavirus – on which we had little information and no vaccine – all but essential businesses were forced to send their employees home and scramble to figure out the logistics.
Over the last year, “work-from-home” (WFH) stocks – those that provide the digital platforms that allow companies to conduct business remotely – have been among the biggest beneficiaries of the conditions created by the pandemic.
Many investors have been assuming that, at some point, the WFH stocks would suffer a downturn as the U.S. and other countries returned to the workplace.
But we saw more evidence this week that the remote work trend created by COVID-19 may be here to stay.
Where’s the money?
Last week, one of the largest tech companies in the world saw its workers push back against a return to the office.
Apple Inc. (AAPL) employees sent a letter to CEO Tim Cook on Friday, demanding a more flexible system that allows employees that can work remotely to do so as they please.
The letter arrived two days after Apple announced a plan to have staff return to the office three days per week starting in September.
Other tech giants like Facebook and Twitter have already granted their employees permission to work from home indefinitely, and we’re likely to see many more follow suit.
While we will certainly see a large number of workers return to a more traditional workspace in the coming months, it’s clear that the WFH trend is far from over.
So, if you missed out on the initial surge of WFH stocks during 2020, this is a great opportunity to get in on the action.
And I’ve got one stock in particular that can be had for a great discount right now…
How do I get some?
I always say everything gets done better in person.
But during the pandemic, companies have had to learn how to deal with things on Zoom calls, Google Meets, and more.
This trend should continue as employees petition for the flexibility that remote working offers. I think a lot of companies will actually move to more at-home working going forward.
With that said, I think Zoom Video Communications, Inc. (ZM) is a good buy at current levels.
This leading video communication stock is trading roughly 38% down from the all-time high it achieved in October 2020 as investors have rotated out of WFH stocks, assuming they were poised for a dip.
But with the sentiment of employees across the globe shifting towards continued remote workplaces, we could see a big rebound for Zoom in the near future.
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In the Spotlight: A bright spot for Apple
Despite the current tiff with its employees over returning to the office, Apple investors have reason for optimism this week as one of the company’s biggest annual events kicked off yesterday.
The Worldwide Developer’s Conference (WWDC) – a free platform for developers to share and learn about new technologies.
It’s also a time when Apple typically unveils its latest software developments.
Already yesterday we saw the debut of new software for the Apple Watch – including new healthcare features – as well as the new iOS 15 software for iPhones, which touts new privacy features.
These rollouts have been known to lead to renewed excitement among Apple customers and waves of purchases, so keep an eye out for the early returns of the WWDC. I’ll be keeping a lookout for any news that would prompt a buy for Apple. Stay tuned.